Tiếng ViệtHORECFEX Vietnam 2026 kicked off on August 20 at the Ariyana Convention Centre Da Nang Vietnam. This is Vietnam’s leading annual exhibition and forum dedicated to technological innovation in hospitality and tourism.
The event brings together nearly 5,000 participants, over 100 exhibitors and 40 specialised sessions to explore how technology, innovation and new business solutions to shape the future of tourism and hospitality.
In attendance at the opening ceremony were Vice Chairman of the Da Nang People’s Committee Ho Quang Buu, representatives of the Vietnam National Authority of Tourism and the Vietnam Tourism Association.
Held under the theme “Everything You Need – Knowledge, Technology, Supply and Connections,” HORECFEX Vietnam 2026 provides a platform for policymakers, tourism businesses, technology companies, startups, investors and industry experts to exchange ideas and explore new solutions for a rapidly changing tourism market.
Addressing the event, Vice Chairman Ho Quang Buu said that after two editions in Da Nang, HORECFEX had established itself as an international forum bringing together new ideas, advanced technologies and emerging trends in hospitality, restaurants, spa services and resort tourism.
The 2026 edition would generate valuable connections, support new management models and strengthen the competitiveness of Da Nang’s tourism and service industries.
Alongside showcasing new products and technologies, HORECFEX Vietnam 2026 serves as a bridge connecting government agencies, hospitality businesses, technology firms, startups, investors and domestic and international organisations.
Also, the event also reflects Da Nang’s ambition to become more than a destination for major events.
By hosting forums spanning tourism, technology, finance, investment and innovation, Da Nang aims to build a regular meeting point for policymakers, experts, investors and businesses, creating opportunities for knowledge exchange and new partnerships.
As scheduled, during August 20-21, the forum focuses on key issues shaping the future of tourism, including market trends, regenerative tourism, digital transformation, human resources, MICE destination marketing, spa and wellness, leadership development and emerging technologies.
The programme also features the Viet Nam Hotel Association’s conference on the future direction of Vietnamese tourism, the signing of the “Da Nang Green Stay” memorandum of understanding, and an exhibition showcasing solutions in AI and technology, food and beverage, wellness, sustainability, communications, equipment and hospitality interiors.
HORECFEX Vietnam 2026 therefore reinforces Da Nang’s growing role as a regional meeting point for tourism knowledge, technology, investment and innovation.
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