EnglishHorecFex 2025 event – the Exhibition and Forum for Innovation and Technology in the HORECA industry – opened on August 26 at the Ariyana Convention Center Da Nang.
Delegates perform the opening ceremony of the HorecFex Vietnam 2025 event. Photo: Ngoc Ha
The event attracts more than 3,500 participants, including international experts, business leaders, and over 500 enterprises.
It offers a unique opportunity to stay updated on the latest technological and market trends, as well as address urgent challenges to enhance competitiveness and foster sustainable management and operations for HORECA businesses (Hotels, Restaurants, and Catering/Cafés).
A robot serves catering at the Ariyana Convention Centre Da Nang. Photo : VNS/Cong Thanh
Over two days, the event features more than 55 panel discussions addressing competitiveness, sustainable business management and digital transformation in the hospitality sector.
Exhibitors also showcase advanced technologies, including robotic solutions for hotels, restaurants, and tourism services.
In his remarks, Chairman of the Da Nang People’s Committee Luong Nguyen Minh Triet emphasized Da Nang’s strong tourism assets, modern infrastructure, and leading number of four- and five-star hotels in Vietnam, many managed by top international hospitality brands.
He reaffirmed the city’s commitment to creating a favorable environment for investment in key sectors, particularly tourism, ensuring that enterprises and investors can operate with confidence and contribute to socio-economic development.
Chairman of the Da Nang People’s Committee Luong Nguyen Minh Triet delivers a speech at the event. Photo: Ngoc Ha
Vietnam ranked 59th among 119 countries and territories in the Travel & Tourism Development Index (TTDI) published by the World Economic Forum (WEF) in 2024.
While this marks progress, it also underscores the need for continued investment in infrastructure, digital innovation, and sustainable practices.
By convening industry leaders and technology providers, HorecFex Vietnam 2025 aims to accelerate innovation and strengthen the global competitiveness of Vietnam’s tourism and hospitality industry in the new era.
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