‘Heritage Road’ programme at Da Nang airport promotes Vietnamese culture to international passengers

According to the leader of the Da Nang International Terminal Investment and Operation Joint Stock Company (AHT), after nearly 2 years of operation, the ‘Heritage Road’ art programme has created a vibrant cultural exchange space much loved by both local people and tourists.

Here is an art performance as part of the ‘Heritage Road’ programme at the Da Nang International Terminal. Photo: https://danangfantasticity.com/

In order to continue promoting Vietnamese culture and the image of a friendly and hospitable destination of Da Nang to international visitors, the AHT has coordinated with Da Nang College of Culture and Arts to expand and renew the ‘Heritage Road’ art programme in the direction of improving quality and diversifying performances.

With extensive experience in training music, dance, painting, sculpture and other types of art, the Da Nang College of Culture and Arts bring to this programme many unique and meaningful performances. Passengers arriving at the Da Nang International Terminal certainly have the opportunity to enjoy performances imbued with local culture such as Lotus dance, traditional musical instrument ensemble, Hoi An lantern dance ‘Hoai Pho Festival Night’, monochord solo ‘Arirang’ and Apsara dance ‘Sparkling ancient tower’.

Along with the current performances from Thursday to Sunday, additional performances take place from 10:00p.m – 11:00pm from Monday to Wednesday every week in the international departure terminal isolation area.

Continuous cooperation with Da Nang College of Culture and Arts contributes to diversifying the artistic performances of ‘Heritage Road’, creating opportunities for the students to experience, express, develop performance skills, and interact with foreign tourists. This combination contributes significantly to preserving and promoting local culture to international passengers.

The organisers hope that, through the ‘Heritage Road’, passengers can enjoy meaningful experiences before their flights, contributing to affirming the image of Da Nang as an attractive and unique tourist destination.

DA NANG Today